Brochure for the Batavia Plain Dirt Gardeners' exhibit at the 2004 Chicago Flower and Garden Show.

Concept designed by Linnea Koch. Cover and inside watercolor by Norm Jonsson were combined in a PhotoShop montage with a photo by Diana Sharp of a bicycle rider on an antique high wheel bicycle. Linnea created the botanical prints on the back of the brochure from photographs she took. Copy was provided by the Flower Show committee.

Challenge: to design a 4-color brochure evoking the theme of a Victorian Street with shops and floral displays and a secret garden.

Audience: visitors to the exhibit at the Chicago Flower Show.